Founder, Creative | Director


Paul Wales

Paul prides himself in the creation of work that evokes a genuine response, always striving to create content that not only connects with an audience but moves them in a meaningful way.

He is a rare breed whose experience and creativity has given him the extraordinary ability to write as well as direct. You can think of Paul as the Clark Kent & Superman of the creative process – as he first crafts smart and compelling scripts, then dons his hippest Director glasses on and brings them to life.

After overseeing the creation of 500+ TV commercials as an acclaimed Creative Director, Paul has since spent the past few years working behind the camera – directing captivating brand stories across various formats with passion, purpose and vision.